About Us

Bakra the Goat started with a simple problem: we wanted a t-shirt that did not exist.

Not another generic slogan tee, not another oversized meme print designed for everyone and no one — something that actually said what we meant. Calling out a sibling, quoting a show we could not stop rewatching, or a Hinglish line that only lands if you grew up here. When we could not find it, we made it ourselves.

What we make

Funny Hindi and Hinglish tees, sibling and rakhi gifts, and meme drops while the joke is still alive. Every design starts as something worth saying out loud rather than a trend to chase. 100% cotton, printed on demand in India, shipped in 2 to 4 working days — no warehouse of unsold stock, no bakwas.

We also make merch for startups

Running our own label means we do the whole thing ourselves — design, print, pack, ship. Startups began asking whether we would do the same for them, so now we do. Team tees, onboarding kits, launch swag: we design it, print it and get it to your team, with no minimum order and shipping to individual addresses if everyone is remote.

See how startup merch works

Why "Bakra the Goat"?

Bakra means goat. GOAT also means greatest of all time. The joke lives somewhere between those two, and so, most days, do we.

Talk to us

Questions, ideas, or a design you wish existed? Email shop.bakrabrand@gmail.com.